AMZ

AMAZON.COM INC. DL-,01

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Founded in 1994 by Jeff Bezos, Amazon is a global player in , cloud computing, and digital . The group develops major platforms such as Amazon.com, AWS, Prime Video, and Alexa, supported by a large-scale logistics and technology ecosystem. Present worldwide, Amazon relies on an integrated network of distribution, data centers, and cloud-native solutions to deliver its services. Alongside the other Magnificent Seven members — , , , , , and — the company operates at the heart of the digital and AI industries. Amazon focuses on innovation, automation, sustainability, and the development of next-generation cloud and AI .

€ 223.45
1.64 %

AMAZON.COM INC. DL-,01

223.45
1.64 %
AMZ

Founded in 1994 by Jeff Bezos, Amazon is a global player in , cloud computing, and digital . The group develops major platforms such as Amazon.com, AWS, Prime Video, and Alexa, supported by a large-scale logistics and technology ecosystem. Present worldwide, Amazon relies on an integrated network of distribution, data centers, and cloud-native solutions to deliver its services. Alongside the other Magnificent Seven members — , , , , , and — the company operates at the heart of the digital and AI industries. Amazon focuses on innovation, automation, sustainability, and the development of next-generation cloud and AI .

Price history of AMAZON.COM INC. DL-,01
Price history of AMAZON.COM INC. DL-,01

Performance & Momentum

6 Months 15.83 %
1 Year 36.43 %
3 Years 129.94 %
5 Years 58.59 %

Strategic Analysis

AMAZON.COM INC. DL-,01 • 2026

Amazon stands out as a global leader in and cloud computing thanks to its integrated model combining marketplace, digital services, and large-scale logistics. Its unique positioning is built on a robust technology ecosystem, supporting continuous innovation in cloud computing, artificial intelligence, and digital services.

Strengths
  • Dominant position in global with a vast marketplace and an efficient logistics network
  • Unquestioned leader in cloud computing through AWS, a key driver of profitability and innovation
  • Strong capacity for ongoing innovation, notably in AI and digital , to diversify revenue streams
Weaknesses
  • Exposure to regulatory pressures and geopolitical risks across multiple jurisdictions
  • Margins under pressure in due to heavy investment and intensifying competition
Momentum

The stock’s momentum is currently moderate, reflecting a recent correction linked to macroeconomic uncertainties and a shift in investors toward more defensive segments. Despite short-term volatility, the strength of its cloud model and its technological innovation potential provide an attractive strategic lever over the medium term.

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