UBI

UBISOFT ENTERTAIN

Stock Euronext / Paris – Stock Market Prices, News & Analysis

Ubisoft is a French publisher and developer of video games, known for international franchises such as Assassin's Creed, Far Cry, and Just Dance. The group designs games for consoles, PC, and mobile platforms, focusing on innovation, immersive gameplay, and interactive experiences. Present worldwide, Ubisoft combines artistic creation, technology, and expansion into digital markets.

€ 3.84
1.08 %

UBISOFT ENTERTAIN

3.84
1.08 %
UBI

Ubisoft is a French publisher and developer of video games, known for international franchises such as Assassin's Creed, Far Cry, and Just Dance. The group designs games for consoles, PC, and mobile platforms, focusing on innovation, immersive gameplay, and interactive experiences. Present worldwide, Ubisoft combines artistic creation, technology, and expansion into digital markets.

UBI

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1 member holds UBISOFT ENTERTAIN with an average return of -77.6%. Join them to follow signals and build your long-term investment strategy.

Held by
1 member
Watchlists
1
Avg return
-77.6%
Avg capital
2K EUR
Price history of UBISOFT ENTERTAIN
Price history of UBISOFT ENTERTAIN

Performance & Momentum

6 Months 60.94 %
1 Year 63.60 %
3 Years 83.50 %
5 Years 93.98 %

Strategic Analysis

UBISOFT ENTERTAIN • 2026

Ubisoft positions itself as a major player in the global interactive entertainment sector, capitalizing on its iconic franchises to drive innovation and cross-platform engagement. Its strategy is based on consolidation through targeted acquisitions and operational refocusing to optimize profitability in a highly competitive sector.

Strengths
  • Portfolio of globally recognized franchises providing strong recurring revenue
  • Capacity for technological and artistic innovation fostering differentiated immersive experiences
  • External growth strategy supported by acquisitions and proactive management restructuring
Weaknesses
  • Significantly degraded financial performance over the medium and long term reflecting structural difficulties
  • Tense social context, illustrated by studio closures following union movements, which could impact internal stability
Momentum

Despite a recent stock price increase, the momentum remains generally weak, reflecting a prolonged correction and persistent operational challenges. Job cuts in France and the closure of the Halifax studio reflect a pragmatic approach to cost optimization in the face of pressured margins, while the acquisitions and strengthening of the management team indicate a clear intent to revive strategic momentum.

Analysis performed 1 month ago

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Recent News

UBISOFT ENTERTAIN

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Ubisoft Plans 200 Job Cuts in France Despite Stock Surge
2 months ago

Ubisoft announced the potential elimination of 200 positions at its French headquarters, representing about 5% of its local workforce, through a voluntary collective redundancy plan. This move is part of ongoing restructuring efforts, including abroad, and comes as the stock surged 9.63%, likely driven by positive investor sentiment anticipating cost-cutting benefits. The market appears to view this step as a strategic response to challenges, although the social impact remains significant.

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Ubisoft Bolsters Position with Acquisitions and New CCO
2 months ago

Ubisoft recently appointed Valentine Piedelievre-Eman as Chief Communications Officer, strengthening its global communication strategy starting February 2026. Additionally, the company is accelerating growth in the dynamic MOBA market by acquiring Amazon's game "March of Giants," leveraging experienced talent based in Montreal. This momentum follows Tencent’s substantial investment in Vantage Studios, supporting key Ubisoft franchises. Despite previous financial challenges and a temporary trading suspension, Ubisoft resolved its debt issues, restoring investor confidence and driving a notable recovery in its stock price.

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Ubisoft Shuts Halifax Studio After Employee Unionization
2 months ago

Ubisoft announced the closure of its Halifax studio, affecting 71 jobs, just weeks after the majority of employees unionized. This move is part of a two-year plan to streamline operations and cut costs, raising questions about the group's social strategy. Despite the announcement, the stock remained stable with a slight drop of 1.1%.

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Ubisoft Boosts Portfolio with 'March of Giants' Deal
2 months ago

Ubisoft reinforces its growth strategy in the dynamic MOBA gaming sector by acquiring the rights to "March of Giants" from Amazon. This acquisition includes hiring experienced developers based in Montreal, adding talent to Ubisoft's future creative studio. Additionally, the company's stock valuation is improving as recent financial uncertainties ease, supported by strong investor confidence and a significant investment from Tencent in Vantage Studios. These moves demonstrate Ubisoft’s commitment to innovation and strengthening its position in attractive gaming market segments, which is expected to positively impact its stock price.

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